Metrodome, distributors of Shifty, would be ideal to distribute my film.
Metrodome are especially good at creating cost effective release strategies. On a very small budget they can make very successful films. For Shifty they created a web campaign where people framed their friends with a fake police photograph to promote the film.
This ad campaign got banned by the advertising standards authority, which gave the film even more publicity.
They still use conventional ideas such as posters and websites etc. Other revenues my film would be advertised on would be radio - independent or even pirate radio stations, this would appeal to my target audience because individualists would not listen to radio stations like BBC and rebels would probably only listen to pirate radio stations.
My film would be shown in small independent cinemas such as the Electric in Birmingham, The Conerhouse in Manchester and Cube Microplex in Bristol. Because my film is aimed at individualists there would be no point in having my film showing at Vue and Odeon cinemas because no one would ever see it. My target audience are more likely to go to smaller, independent, 'cooler' cinema's so this is where I will screen my film.
No comments:
Post a Comment